Ness Labs: The Liberating Effect of Uncertainty šŸŖ„ (+ Big Bonus Bundle!)


February 27th, 2025
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A newsletter by Anne-Laure Le Cunffā€‹

Hello friends,

Earlier this week, I was on a meeting with my publisher when I received the finished copies of Tiny Experiments. I thought itā€™d be fun to open the package while on the callā€¦ and I ended up crying in front of the entire team.

Thereā€™s truly something special about holding in your hands the fruit of several years of work. The doubts, the questions, the research, the writing and rewritingā€¦ All of a sudden, this sense of stillness when you realize that youā€™re actually done.

To celebrate, I created a āœØBig Bonus BundleāœØ for anyone who orders a print copy of Tiny Experiments! It includes an exclusive workbook with 20+ pages of exercises and examples (only available with this bundle), interviews with experts to develop your experimental mindset as a team, printable tools and a companion audioguide, and much more!

Iā€™d love for you to experience the book as I did, in print, with its beautiful cover, cream paper, and elegant font. Just click on the link below to claim your Big Bonus Bundle when you order a physical copy.

And in this weekā€™s edition, weā€™ll explore why weā€™re so bad at predicting our future desires, why itā€™s okay to not know what you want, and how paralyzing uncertainty can turn into creative freedom if we allow ourselves to sit with it and learn from it.

Enjoy the read,
Anne-Laure.

P.S. Did you order two copies? Youā€™re already on the list ā€“ no need to do anything :)

šŸŖ„ The Liberating Effect of Uncertainty

When I was seven, I wanted to be a paleontologist. I collected rocks and fossils, memorized dinosaur names, and could tell you exactly which period the Stegosaurus lived in (itā€™s the Late Jurassic, in case youā€™re wondering). Then it was veterinarian, astronaut, fashion designer ā€“ each passion consuming me completely until the next one came along.

I ended up working at Google, and now Iā€™m a neuroscientist and author. And I still donā€™t really know what I want. I get hypercurious about something until something else grabs my curiosity. For years I thought this was a personal failing, and I was desperately trying to figure out my One True Passion.

Until I realizedā€¦ None of us really knows what we want, at least not with the certainty we pretend to have. We think we do. We make plans as if we do. But research consistently shows that humans are surprisingly poor predictors of their future desires and happiness.

And, as weā€™ll see, this might seem bad but itā€™s actually good.

The Forecasting Fallacy

Psychologists call our ability to predict our future emotional states ā€œaffective forecastingā€ ā€“ and weā€™re surprisingly bad at it. Harvard psychologist Daniel Gilbert found that we routinely overestimate how happy or unhappy future events will make us feel, and for how long.

We think getting that promotion will bring lasting joy, or that a breakup will devastate us forever. Neither turns out to be true.

Weā€™re also terrible at predicting the things weā€™ll enjoy in the future. In the Quarterly Journal of Economics, researchers also write that ā€œpeople exaggerate the degree to which their future tastes will resemble their current tastes.ā€

Whatā€™s fascinating is our ability to acknowledge that our preferences have changed significantly in the past, while simultaneously believing they wonā€™t change much in the future. Researchers call this the end of history illusion.

In reality, the data shows that the 40-year-old you will likely be as different from your current self as you are from your 20-year-old self. Your favorite music, your political views, your career aspirations ā€“ all are likely to shift in ways your current self cannot fully imagine.

I know this all sounds pretty negative, but this unpredictability isnā€™t a bug in our system ā€“ itā€™s the very feature that allows us to grow.

Finding Freedom in Uncertainty

My life changed when I stopped trying to plan my perfect future and started treating every day as an experiment instead. Rather than setting fixed outcomes (ā€œI will become a successful authorā€), I began forming hypotheses (ā€œI might enjoy writing a newsletterā€).

An experimental mindset does something wonderful: it turns failure from something to be feared into valuable data.

When I decided to go back to university to learn more about the brain, I didnā€™t know if I would thrive in neuroscience research. I simply had a hypothesis that the work would align better with my curiosity. Some aspects of that hypothesis proved correct; others didnā€™t.

Rather than seeing this as definite proof I had taken a wrong turn, I treated these discoveries as useful information that helped me refine my next steps.

Thereā€™s something liberating about acknowledging that you donā€™t know what youā€™ll want in the future. It opens you up to possibilities you might otherwise dismiss. It makes you more attentive to the present moment, where your actual preferences (not your predicted ones) reveal themselves.

The beautiful uncertainty of not knowing what we want isnā€™t something to overcome ā€“ itā€™s something to embrace. Itā€™s the liminal space where curiosity lives. Itā€™s what keeps us learning and evolving throughout our lives.

So the next time someone asks you where you see yourself in five years, the most honest answer might be: ā€œI donā€™t know yet ā€“ and thatā€™s exactly as it should be.ā€

šŸ‘€ Into the Mind of...

SETH GODIN
Each week I ask a curious mind about their habits, routines, and rituals. This week I'm excited to feature entrepreneur and best-selling author Seth Godin, who I deeply admire for his consistent writing practice.

1. One daily practice you can't do without? I blog ever day, almost 10,000 so far, more than 20 years in a row. It helps me think straight.

2. One mindset shift that transformed your work? "Get to" vs. "Have to."

3. One anchor ritual to reconnect with yourself? Go for a walk. Keep walking.

Seth has written almost 30 books over the course of his career and also gave me the shortest answers since I started this interview series. Thereā€™s something in there :)

šŸ› ļø Brain Picks

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Many thanks to our friends, partners and sponsors for supporting the newsletter! Want to feature your product here? Please email joe at nesslabs.com.

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Ness Labs by Anne-Laure Le Cunff

A weekly newsletter with science-based insights on creativity, mindful productivity, better thinking and lifelong learning.

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